LTA was constructing crossover tracks to connect the new Canberra MRT station to the existing tracks on the North-South Line (NSL). The construction works required a three-day staggered closure of up to five MRT stations between MRT and Yio Chu Kang.
Gosh developed a set of out-of-home, below-the-line and digital collaterals to increase public awareness and direct commuters to alternative transport options over this three-day period.
