IMDEX Asia is the Asia Pacific's premier maritime defence trade show and a must-attend event in the global naval and maritime security calendar.
We helmed the event marketing for its 2017 edition, developing the master creatives, print advertising, out-of-home advertisements, digital display banners, e-mail marketing campaigns and other below-the-collaterals.
Key motif designs feature a warship, naval plane and helicopter, submarine, sonar radar signals, depth markers and waves – all keeping with the overarching theme of maritime safety and security
Print ads for exhibitors and trade visitors appeared in trade magazines and national newspapers
Google display banner ad
The sales kit and other BTL collaterals, including sales brochure, booking forms, trade directory and more
'See you again' pull-up banners